Friday, 3 December 2010

Show me the numbers

One of the offshoots of the Arcadia Project was the joint UL/CARET CULWidgets product, which wangled some JISC funding to "provide users with services appropriate to a networked world" in a widgetty/web services way.

Our two main production interfaces are the Cambridge Library Widget and the CamLib mobile web app, both soft-launched at the start of this term. This, the last day of term, seems a good time to look back and see how they've done.

Overall unique visitor numbers for the Widget are:

And, slightly more erratically, for CamLib:

A combined 4,489 unique visitors across the two. The services are mainly targeted at Undergraduates, of which Cambridge has c.12,000. Even assuming some crossover between the interfaces, and the likelihood that not all of them are undergrads, we're still looking at a significant proportion of our UG population (25-33%?)

Of course, these are just our unique visitors (i.e. distinct people who have visited the site) - total visits for the period are 12,284 and 2,559 respectively. Which shows that students are coming back to the interfaces again and again, not just taking a crafty peek. Monthly figures across both interfaces average around 3,000 unique users.

Our initial target was for 2,000 unique users in the first term, so we're running at well over double. Well done Widgets! And there are more to come.

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